by Gill Booles | Sep 10, 2010 | Articles, Digital, Editing, Marketing, Print, Proofreading, Website
Welcome to the Words Are Everywhere newsletter. *************** STARTING THE NEW YEAR IN SEPTEMBER I was the kind of child who was pleased to see the ‘back to school’ adverts. I like September because of the promise of a new start. Beginning a new project and looking...
by Gill Booles | Aug 31, 2010 | Editing, Marketing, Proofreading, Website
Do you remember Burger King’s Whopper Freakout campaign in which the Whopper disappeared from the menu for one day to prove the people’s love for the burger by showing their reactions? I fantasise about a similar campaign for writing and editing but sadly I suspect...
by Gill Booles | Aug 12, 2010 | Communication, Digital, Freelancing
This week I didn’t get a dog called Zoe. It turned out she was mad – constantly scanning the environment, looking for threats. She paid not a jot of attention to people. I knew we wouldn’t see her again if she was let off the lead. She would bolt and keep on...
by Gill Booles | Aug 11, 2010 | Communication
I bought a new mobile handset. Shopping around online my search was momentarily halted as I stood, slack jawed with distress, staring at this entry on the Virgin Mobile website. “This is every social butterfly’s dream phone. Whatever you’re into,...
by Gill Booles | Jul 12, 2010 | Articles, Communication, Digital, Editing, Freelancing, Marketing, Print, Proofreading, Website
Welcome to the Words Are Everywhere newsletter. *************** SUN, SEA AND SPARE CAPACITY Summers can be tough. With so many clients, colleagues and suppliers on holiday, projects still have to go ahead. Schedules slip and clients return demanding to know why the...