by Gill Booles | May 13, 2017 | Blog, Digital
I know successful business people who can’t add up for toffee. Likewise, my design skills suck. You can’t do it all, which is why you need to bring in a specialist. Or be prepared to give it a try. Which is often my approach, and why I’ve got a better understanding of...
by Gill Booles | Aug 8, 2016 | Blog, Digital
Facebook has introduced measures to reduce the number of clickbait headlines that it shows in your newsfeed. A victory for all of us who have wasted time clicking on a headline, and ended up being misled into reading a load of nonsense. Farewell to ‘32 Health Things...
by Gill Booles | Aug 7, 2014 | Articles, Blog, Communication, Content, Digital, Editing, Front page, production, Proofreading, Uncategorized, Website
Warning: Tenuous jumping on the baking bandwagon as the Great British Bake Off returns to our screens. I’d love some ideas for content that is light, easy and quick to make. My 32-year old designer insists we don’t have room for many words. How do we get more bang for...
by Gill Booles | Jan 28, 2014 | Articles, Blog, Communication, Content, Digital, social media, translations, Website, Writing style
Man United will join millions of people to celebrate the Chinese New Year, the Year of the Horse, which falls on 31 January. The club will use its own official Chinese website, to appeal to Chinese-speaking fans. It’s fair to assume the club doesn’t have to justifying...
by Gill Booles | Dec 4, 2013 | Blog, Digital, Front page, Marketing, Website
Shop local and support Small Business Saturday (7 Dec), you may find hidden gems. Or you may be unlucky and find the shop in darkness with a closed sign on the door. Ahead of the day – the first one in the UK – I’m putting in a request for market traders and...
by Gill Booles | Mar 26, 2013 | Articles, Blog, Digital, Print
In which Gill Booles finds that people are free and easy with their image, but if you try and quote them they turn a little peculiar. Indians believed that photographing could steal a person’s soul. Today, almost no thought is given to ask for permission to take our...