by Gill Booles | Dec 21, 2011 | Communication
What are the modern manners for sending Xmas cards? After how many years of not receiving a card back, should we cross a name off our list? And is it becoming a dying art? As overheard in a cafe: “Do you send cards?”. “Only to my gran. She still expects to get one.”...
by Gill Booles | Dec 14, 2010 | Digital, Editing, Marketing, Print, Proofreading
Welcome to the Words Are Everywhere newsletter. With panto season about to start, don’t miss out and book your favourite now: *************** HUMPTY DUMPTY It’s Christttttmaaaaas. And I know of at least one annual report that has as much chance of being printed...
by Gill Booles | Dec 1, 2009 | Communication, Marketing
Direct marketing uses techniques to get your message to your target audience, directly. The cornerstone is sending direct mail. And many of us, at this time of year will be thinking about sending Xmas cards. But it’s so easy to get it wrong. Here are the five top...